Contextual Marketing
RTCM enables financial institutions to thoroughly examine their interactions with their customers in real time, based on configurable, complex, business rules to discover the context under which a customer performs an action and initiates engagement actions.
Initiate real time engagement actions such as notifications, loyalty awareness and promotions, and promotional campaigns to customers, utilising the right communication channel (mobile, web) at the right moment.
With RTCM, financial institutions can benefit from deep insights into their customers’ journeys, understand their customer’s intent, build multi-dimensional customer profiles and form intelligent insights/customer analytics.
Discover the chance to converse and engage withcustomers. Give them the advantage of being offered exactly what they’re looking for, without having to actively search for a product or service and gain their instant feedback respectively.
A solution that resonates with what the client is looking for, providing opportunities for acquitting new products and services, increasing sales, and brand awareness
A cost-effective solution to help financial institutions get targeted engagement, measure the success of their campaigns, build new prospects to engage costumers and increase sales and user satisfaction.
